The first thing I see when I open my computer or phone is a piece of my art work.... Most people don't leave it with the imagery is comes with, they personalise it with photographs of holidays or loved ones, or their favourite quote in a script font on a photograph of a fury kitten.....
After that it is on to the reason I opened said phone/computer.... Social Media....
Here we have four SM sites – Facebook, Google+, twitter and the up & coming ello....
They all go to prove (especially ello) that on the net content is key – These sites are geometric grid structures in bland colours – you wouldn't think twice about logging in if it wasn't full of user generated content.... in fact the SM site does very little other than host, administrate, advertise.... “they” have no real interaction.... If users were to stop uploading images & video SM sites would be a bleak place...

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